As businesses clamor to captivate people’s attention and stay relevant, there is a large emphasis placed on the need to keep content fresh. Having a regular cadence of new marketing content to keep your customer base engaged, is critical in maintaining a healthy path to...
Is "Perfectionism Paralysis" stopping you from marketing your business? I address this in my #MondayMarketingMinute video today. There is no such thing as "perfect". So be sure to consider that it's more important to move forward with marketing that is relevant and consistent so your...
We know it can be daunting coming up with creative content for social media week after week. So we're here to help! We've compiled a list of 10 types of content ideas for your posts. 1) Promotion /Advertisement Post: Might seem like the most obvious, but...
On this episode of Meet The Experts, we have the talented Videographer and Podcaster, Steve Ewing talking with me. Steve is the owner of Stand Inside Media and will be discussing Podcasts with us in this episode....
Meet the Experts is pleased to have as our guest, Kevin Perlmutter, founder and President of Limbic Brand Evolution. Limbic helps brand leaders become even better at attracting and retaining customers by turning emotional insight into a competitive advantage. Listen in as Kevin and I...
Ilene Greene, President of MarketShare Communications, interviews Andrea Pass, Founder of Andrea Pass Public Relations, about the importance of using press coverage to build brand awareness, manage company reputation, and drive sales via editorial content and coverage....
2022 is the year of transformation away from traditional advertising and conventional marketing and moving forward towards developing digital content, putting relevant posts on social media, and spending fewer dollars for paid media. For years so many companies have been spending huge amounts of money on...
Content marketing is having a huge impact on business today. Not only are we finding it makes a difference, but our clients' websites are getting a lot of activity due to the content marketing we are creating. Watch this video to learn about the stats...
My Monday Marketing Minute this week is about why Content Marketing is so essential and has been one of the most important elements in marketing today! You can't win the war on your competition if you are going to try to outbuy them. Unless you...
No business is too small to have a memorable Brand. Even solopreneurs and small businesses want to build a remarkable Brand sstrategy. So what does it take to build a Great Brand? Watch my video to learn ow!...