Meet the Experts is pleased to have as our guest, Kevin Perlmutter, founder and President of Limbic Brand Evolution. Limbic helps brand leaders become even better at attracting and retaining customers by turning emotional insight into a competitive advantage. Listen in as Kevin and I
Ilene Greene, President of MarketShare Communications, interviews Andrea Pass, Founder of Andrea Pass Public Relations, about the importance of using press coverage to build brand awareness, manage company reputation, and drive sales via editorial content and coverage.
Content marketing is having a huge impact on business today. Not only are we finding it makes a difference, but our clients’ websites are getting a lot of activity due to the content marketing we are creating. Watch this video to learn about the stats
My Monday Marketing Minute this week is about why Content Marketing is so essential and has been one of the most important elements in marketing today! You can’t win the war on your competition if you are going to try to outbuy them. Unless
No business is too small to have a memorable Brand. Even solopreneurs and small businesses want to build a remarkable Brand sstrategy. So what does it take to build a Great Brand? Watch my video to learn ow!
It’s not as difficult as you would think. These are tips all of us can implement starting now and go a long way to helping your business grow! My video spells out the 10 tips and if you would like a copy of all ten,
It’s MarketShare’s Monday Marketing Minute. Are you doing the most important things to help your business gain awareness with your prospects and grow? #1 Spend time working on your business #2 Have a strong social media strategy & presence #3 Take advantage of audio &
Do you know who your target audience is? Do you know the profile of your perfect client or customer? Watch this video to learn more about where to find your perfect client. Then take the time to profile your target customer or client and create
Learn how people are influenced by storytelling and how the principles of persuasion help align your story. They are Reciprocity, Commitment, Social Proof, Authority, Liking, and Scarcity. How can you use those 6 principles in your marketing?
How can you utilize LinkedIn to your advantage? Learn a few easy steps you can take to make your LinkedIn more successful for you, help you gain new leads and grow your business.
Are you not getting the results you want in business? Don’t be distracted by the next shiny object! Learn how to focus and get the positive results you deserve.
It’s so important to be communicating your company’s message to your target audience, to new business contacts, and to introduce yourself on a virtual meeting. Be active on social media, join networking groups and stay in front of your potential clients.