Email Marketing builds a relationship with customers
Email marketing is a great lead generation tactic as well as one that keeps current clients/customers engaged. It enables a company to build a one-on-one relationship with consumers in ways that social media cannot. It’s personal and immediate, and it can be tested and tweaked to optimize the message’s effectiveness. But like any marketing activity, it needs to be done right.
MarketShare knows how to get your messages out to your target audience at the right time—and in the right tone that helps get those emails read! We create email campaigns that improve the open rate and click-throughs to your website, help to build your database and increase new customer contacts.
Features of MarketShare Communications’ email marketing program:
- Copywriting of strong subject line and email content
- Customizable newsletters
- Personalized email templates
- Lead generation campaigns and auto-responders
- Responsive design for all digital devices
- Link email to social media platforms
- Individual campaign reports
- List hygiene (cleaning up lists for engaged /non-engaged email addresses)
At MarketShare, our email marketing programs are designed for every size business, whether large or small, with a variety of specialized features that can be customized to match your business’s goals and desired marketing spend.
Get our 5 Best Practices for Successful Email Connections article.
Email is still one of the best methods to reach your target market and engage them with important information, sales, promotions and news about your business. When targeted to your audience, it is delivered to people who are interested in you and your business. Here are a few important things to know so that you have the best possible open rate and click-thrus to your website or landing page.