Marketing Strategy

Do you have a Marketing Strategy?

An Effective and Well-Planned Marketing Strategy -
The Key to Growth

Our 30+ years of experience as one of the best marketing firms in NJ has demonstrated that a comprehensive and integrated marketing approach will bring about positive results.

A successful marketing strategy begins with a customized strategic marketing plan that defines your overall and specific marketing goals, determines your target audience, and then establishes the best marketing tactics to reach the objectives.

At MarketShare Communications, a digital marketing agency serving NJ and NY, we work with clients to develop aunique and affordable marketing program with positive outcomes. We’ll keep your business moving forward because ultimately our goal is for you to:

  • Gain more visibility
  • Develop more market share
  • Effectively reach your target audience which results in…
  • Increased revenues and realized bottom line profits

We provide an effective and well-planned marketing strategy and digital marketing services that can be the key to success for growing your businesses.

Here’s how we work with you:

 Phase 1: Research and discovery

  • Complete a thorough SWOT Analysis for your company and learn about your firm’s Strengths, Weaknesses, Opportunities and Threats
  • Then identify who your target customers/clients are
  • Determine best approach to reach them
  • Discover what their needs are and how you can fulfill them

 Phase 2: Planning and development

  • Determine your annual marketing budget
  • Develop a timeline to initiate, implement and achieve results

 Phase 3: Execution of plan

  • Be sure your website is up to date technically and content-wise (SSL security, mobile-friendly, updated content)
  • Initiate Social Media, email and SEO programs
  • Develop/execute other new projects to help your company gain awareness

 Phase 4: Measurement and refinement

  • Measure & analyze results
  • Refine the marketing approach, if needed
  • Continue until results are achieved
  • Set new objectives and benchmarks

By following this strategic marketing plan we can help you take your business to the next level and beyond. Fill out the form below if you would like to have a conversation, or set up a no-obligation Zoom meeting on our calendar.

Marketshare Communications Presents: S-C-A-T-T-E-R

The Action Plan to Market Your Business

A successful marketing strategy begins with a customized strategic marketing plan that defines your overall and specific marketing goals and your target audience, and then determines the best tactics to reach the objectives.

At MarketShare Communications, we work with you to develop a unique marketing program with positive outcomes. We’ll keep your business moving forward because ultimately our goal is for you to:

  • Gain more visibility
  • Develop more market share
  • Effectively reach your target audience which results in…
  • Increased revenues and realized sustainable bottom line profits


Take a look at an infographic we’ve developed to help you visualize how our marketing program works. We call it The S-C-A-T-T-E-R Action Plan to market your business. This infographic lays out the steps we follow for a successful marketing program.